Geoffrey James is
the world’s top business journalist covering sales techniques, sales training and sales technology.
His
business blog on CBS became a major web
destination (achieving over a million pageviews a month) and won
awards from Society of American Business Editors and Writers and the
American Society of Business Publication Editors.
In
addition to numerous books, Geoffrey has
published hundreds of articles in dozens of national magazines, including
Men's Health, Wired, Brandweek, Technology Marketing, and SellingPower, where he was
the primary sales training writer for nearly 10 years.
Geoffrey
has also created marketing messages and materials for numerous sales training and sales
technology firms, including Adobe, Hoovers, PI Worldwide, SAP, The Chally Group, Cisco
Webex, and Xobni.
NEW
COLUMN:
Check
out my daily column
on Inc.com!

"SALES
MACHINE" BOOK
FINALLY PUBLISHED!
How
to Say It: Business to Business Selling (Prentice Hall,
2011) provides an
easy-to-follow, end-to-end system for selling B2B, based upon the best
post from my erstwhile Sales Machine blog.
Buy
a signed copy (US only) for $15 (includes
shipping):

Here's what some sales "thought
leaders" have to say about this book:
Gerhard Gschwandtner, publisher
of Selling Power magazine: "This amazing book offers
great sales nuggets that can help B2B salespeople improve their
skills, expand their confidence, increase their income and drive
up customer loyalty. A must-read for newly hired salespeople and a
great refresher for the seasoned pro."
Linda Richardson, founder of
Richardson: "Followers of Geoffrey's blog know
salespeople are made and not born. If you want to take apart a
sales machine and see what makes it tick this book is for you.
You'll be up and running and on the fast track in no time."
Robert Carr, CEO of Heartland
Payment Systems: "To build a portfolio of B2B accounts
requires in-depth knowledge that can be worth the effort and time
to acquire. Geoffrey's work is a valuable addition to the tools
that are available to the budding B2B expert."
Sam Reese, CEO of Miller Heiman:
"Geoff has taken the mystery out of business to business
selling by providing pragmatic advice and insights. People brand
new to selling as well as seasoned veterans will learn how to be
more effective salespeople and improve their ability to build long
term customer relationships."
Sharon M. Daniels, CEO of
AchieveGlobal: "Geoffrey James does a superb job of
bringing to life the keys to successful selling for those who are
new to the profession of selling as well as those who have been
selling for decades. If you are a sales coach, sales leader or
salesperson this book is a must-read."
Got a sales question? Email me:
gj @ geoffreyjames dot com